{"id":1665,"date":"2016-08-23T11:53:31","date_gmt":"2016-08-23T15:53:31","guid":{"rendered":"https:\/\/new.greatflorida.com\/blog\/?p=1665"},"modified":"2026-04-16T21:01:57","modified_gmt":"2026-04-17T01:01:57","slug":"auto-tracking-devices-worth-discount","status":"publish","type":"post","link":"https:\/\/www.greatflorida.com\/blog\/2016\/auto-tracking-devices-worth-discount\/","title":{"rendered":"Are Auto Tracking Devices Worth the Discount?"},"content":{"rendered":"<p>How much is your personal information worth? <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">Car insurance<\/a> companies are offering discounts in exchange for personal driving data.<\/p>\n<p>\u201cTraditionally, <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">auto insurers<\/a> have based price on categories such as age, gender, where you live and the type of car you drive to determine the price of auto insurance,\u201d says <a href=\"https:\/\/www.linkedin.com\/in\/dustyns\/\" rel=\"nofollow noopener\" target=\"_blank\" =_blank>Dustyn Shroff<\/a>, Vice President of <a href=\"https:\/\/www.greatflorida.com\/\" target=\"_blank\">GreatFlorida Insurance<\/a>, Florida\u2019s largest independent <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">auto insurance<\/a> agency.<\/p>\n<p><a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">Auto insurance<\/a> companies are now offering plug-in devices or smart phone apps to track a driver\u2019s habits. The devices monitor information such as, the number of miles driven in a day, the time of day or night a driver travels, as well as, rapid acceleration and hard breaking. In return, a safe driver could be eligible for up to a 30 percent discount.<\/p>\n<p>The data gathered is used to evaluate accident risks. The idea is a tracking device will allow <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">insurance companies<\/a> to craft a more personalized auto insurance policy based on the customers\u2019 specific driving patterns. In the future, usage-based insurance will allow <a href=\"https:\/\/www.greatflorida.com\/\" target=\"_blank\">insurance companies<\/a> to reduce fraud claims, help in stolen vehicle recovery and process claims faster.<\/p>\n<p style=\"text-align: right;\"><a href=\"http:\/\/www.nhtsa.gov\/About+NHTSA\/Press+Releases\/NHTSA+Finds+Nearly+Half+of+All+Drivers+Believe+Speeding+is+a+Problem+on+U.S.+Roads\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" class=\"alignright wp-image-1669 size-medium lazyload\" data-src=\"https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-224x300.jpg\" alt=\"drive data\" width=\"224\" height=\"300\" data-srcset=\"https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-224x300.jpg 224w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-150x201.jpg 150w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-696x934.jpg 696w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-768x1030.jpg 768w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data.jpg 763w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-600x805.jpg 600w\" data-sizes=\"(max-width: 224px) 100vw, 224px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 224px; --smush-placeholder-aspect-ratio: 224\/300;\" srcset=\"https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-224x300.jpg 224w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-150x201.jpg 150w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-696x934.jpg 696w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-768x1030.jpg 768w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data.jpg 763w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2016\/08\/drive-data-600x805.jpg 600w\" sizes=\"(max-width: 224px) 100vw, 224px\" \/><\/a><\/p>\n<p>The goal is to identify safe drivers and entice them with discounts so they will remain loyal to the <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">auto insurance<\/a> company. Unfortunately, in the process these programs could expose riskier drivers making it more difficult to find <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">affordable auto insurance<\/a>.<\/p>\n<p>\u201cWhile discounts are appealing, an obstacle to usage-based insurance is privacy concerns,\u201d says Buck with <a href=\"https:\/\/www.greatflorida.com\/\" target=\"_blank\">GreatFlorida Insurance<\/a>, Florida\u2019s top independent <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">auto insurance<\/a> agency. \u201cNot all drivers are willing to share their private information.\u201d<\/p>\n<p>Chief Executive Glenn Renwick with Progressive, told the <a href=\"http:\/\/www.wsj.com\/articles\/car-insurers-find-tracking-devices-are-a-tough-sell-1452476714\" target=\"_blank\" rel=\"nofollow noopener\">Wall Street Journal<\/a>, \u201cProgressive recognized from the beginning that it would be an uphill battle. Early company surveys of people\u2019s interest in usage-based insurance revealed that about 40 percent of people had a viewpoint that was some variation on, \u2018No way in hell.\u2019\u201d<\/p>\n<p><a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">Auto insurance<\/a> companies realize earning the trust of customers will be key. <a href=\"https:\/\/www.greatflorida.com\/companies.aspx\" target=\"_blank\">Safeco\u2019s<\/a> website states, \u201cWe will not share the personally identifiable usage data we collect with any third party except to service your auto policy, for research as required by law.\u201d<\/p>\n<p>Their program, \u201c<a href=\"http:\/\/www.safeco.com\/righttrack\/faq\" target=\"_blank\" rel=\"nofollow noopener\">Righttrack<\/a>\u201d offers an enrollment discount into their 90-day program. After the 90 days, they determine a final discount. The program is voluntary and free. A plug-in device is provided for participants.<\/p>\n<p><a href=\"https:\/\/www.greatflorida.com\/companies.aspx\" target=\"_blank\">Progressive<\/a> has \u201c<a href=\"https:\/\/www.progressive.com\/auto\/snapshot-common-questions\/\" target=\"_blank\" rel=\"nofollow noopener\">Snapshot<\/a>\u201d a plug-in device that collects data about how much you drive, when you drive, changes in speed. Customers earn a discount based on their safe driving but risky driving can cause a rate increase at renewal.<\/p>\n<p>After years of research Progressive concluded drivers have repetitive driving patters. Gathering data for a specific amount of time was sufficient to assess driving habits. Since 2008, close to 4 million drivers have participated in the Snapshot program.<\/p>\n<p>Experts see usage-based insurance as inevitable despite privacy concerns. The economic benefits and convenience will outweigh apprehensions.<\/p>\n<p>If you are looking for <a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\" target=\"_blank\">affordable car insurance<\/a>, give <a href=\"https:\/\/www.greatflorida.com\/\" target=\"_blank\">GreatFlorida Insurance<\/a> a call today.<\/p>\n<p><a href=\"https:\/\/www.greatflorida.com\/florida-auto-insurance\"><img decoding=\"async\" class=\"aligncenter wp-image-518 size-full lazyload\" data-src=\"https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1.jpg\" alt=\"GoggleImage_Auto_H_1\" width=\"728\" height=\"90\" data-srcset=\"https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1.jpg 728w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1-300x37.jpg 300w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1-150x19.jpg 150w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1-696x86.jpg 696w\" data-sizes=\"(max-width: 728px) 100vw, 728px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 728px; --smush-placeholder-aspect-ratio: 728\/90;\" srcset=\"https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1.jpg 728w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1-300x37.jpg 300w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1-150x19.jpg 150w, https:\/\/www.greatflorida.com\/blog\/wp-content\/uploads\/2014\/07\/GoggleImage_Auto_H_1-696x86.jpg 696w\" sizes=\"(max-width: 728px) 100vw, 728px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How much is your personal information worth? Car insurance companies are offering discounts in exchange for personal driving data. \u201cTraditionally, auto insurers have based price on categories such as age, gender, where you live and the type of car you drive to determine the price of auto insurance,\u201d says Dustyn Shroff, Vice President of GreatFlorida [&hellip;]<\/p>\n","protected":false},"author":1219,"featured_media":1672,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3,1],"tags":[],"class_list":{"0":"post-1665","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-auto-insurance","8":"category-floridainsurance"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/posts\/1665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/users\/1219"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/comments?post=1665"}],"version-history":[{"count":1,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/posts\/1665\/revisions"}],"predecessor-version":[{"id":13890,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/posts\/1665\/revisions\/13890"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/media\/1672"}],"wp:attachment":[{"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/media?parent=1665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/categories?post=1665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greatflorida.com\/blog\/wp-json\/wp\/v2\/tags?post=1665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}